When you create content for your website, there are a few key points you want to keep in mind. Your content’s purpose is to educate, entertain, and engage your readers. It’s not acceptable to just throw something up onto your website and hope for the best. That strategy (or lack thereof) is sure to lead you nowhere. You want to take the time to provide valuable content, but your efforts are wasted if no one knows your business exists. That’s where SEO comes in, especially when focusing on orange county seo efforts. SEO done properly provides you the visibility you need to get your message across and become an authority in your market. When you pair the Three E’s of content creation with amazing SEO, you will ultimately convert visitors to customers in no time.