There are so many venues to host your marketing these days. You can opt for social media marketing via platforms like Facebook, LinkedIn, or Instagram. Furthermore, you can try pay-per-click marketing, email marketing, content marketing, or even boosting your business […]
With the end of the summer drawing near, we can expect to see a close to sunshiney pictures about the outdoors and begin preparing our social media accounts for fall colors, scarves, and pumpkin spice everything. Are you looking for […]
We all love typing a couple of words into Google and getting an immediate answer. Nothing beats getting your questions answered from the snippets at the top without ever having to click on a link. Now as much as we […]
Scrolling Facebook advertisements and noticing that ads tailored to your unique interests are lining your newsfeed? Curious as to how different businesses have wound up on your feed? The tool you should be learning about is the Facebook Pixel–a tool […]
So far this month we’ve covered what each of the departments here at LightHouse can do to assist you with your marketing needs. However, here at LightHouse, we are definitely the sum of our fantastic parts. We are pleased to […]
User experience has never been more important than it is today. 61% of users report they’ll leave a site and look for an alternative if they don’t like the layout. 50% say they’re less likely to do business with a […]
In 2019, businesses that want to grow and expand can join forces with a Yelp Agency Partner who will manage their local SEO strategy and optimize their campaigns on this popular platform. As one of the most valuable resources for […]
Google Calendar is one of the best ways to simplify your marketing, and manage all your content. Most marketers and entrepreneurs have come to realize that using an editorial calendar is vital to save a whole lot of time and […]
If you are selling products and services locally, you need to put a huge emphasis on Google Local Listings. Ranking high in the local listings and being visible in the local pack gives you a significant advantage over your competition […]
How many times have you visited a brand’s website, only to ‘x’ your way out of there in the blink of an eye? The odds are, it was the website’s graphics that was the culprit. Visitors to your website will […]
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