So far this month we’ve covered what each of the departments here at LightHouse can do to assist you with your marketing needs. However, here at LightHouse, we are definitely the sum of our fantastic parts. We are pleased to […]
User experience has never been more important than it is today. 61% of users report they’ll leave a site and look for an alternative if they don’t like the layout. 50% say they’re less likely to do business with a […]
In 2019, businesses that want to grow and expand can join forces with a Yelp Agency Partner who will manage their local SEO strategy and optimize their campaigns on this popular platform. As one of the most valuable resources for […]
Google Calendar is one of the best ways to simplify your marketing, and manage all your content. Most marketers and entrepreneurs have come to realize that using an editorial calendar is vital to save a whole lot of time and […]
If you are selling products and services locally, you need to put a huge emphasis on Google Local Listings. Ranking high in the local listings and being visible in the local pack gives you a significant advantage over your competition […]
How many times have you visited a brand’s website, only to ‘x’ your way out of there in the blink of an eye? The odds are, it was the website’s graphics that was the culprit. Visitors to your website will […]
When it comes to website development, one of the biggest dilemmas is whether design or content should be prioritized. Different people have varying preferences, with some preferring to set up elaborate website designs that they think will give a boost […]
One of the scariest and most frustrating things that can happen to any website owner is discovering that their domain name has expired. Considering that most domain names are specifically used for business purposes, losing a domain name can incur […]
Customer Success refers to a set of business practices which ensure that customers get what they want out of a company’s service or product. The practices associated with Customer Success concentrate on strengthening the relationship between the clients, vendors and […]
By now, you probably know it’s important to develop great content for your website. After all, quality content drives traffic to your site, leads to social shares, encourages engagement, and boosts authority. But how can you come up with new […]
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