The Internet plays a critical role in every organization by facilitating business communication, eCommerce, marketing, and advertising. We know the Internet offers an easy and convenient way for businesses to connect with their clients and customers. But what do the
Christmas is almost here, and once again the team at LightHouse Graphics is kicking off the season with a little fun. Not to be outdone by last year’s coloring Christmas cards, this year we’ve created an origami Santa card. You
Our annual award-winning LightHouse Graphics Christmas cards went out earlier this month. Take a look at this completed origami Santa from Gavin, a teenage son of one of our clients. He did a great job! But Gavin has taken Christmas
We’ve said it before, and we’ll say it again: customer reviews are important. According to a Pew Research Study, 82% of adults always or sometimes check online reviews before making a purchasing decision, with 40% always checking reviews. But how
Internet security is important for any business that operates online. Unauthorized access to your website’s data can cause a denial of service, loss of vital information, or a shutdown. Any of these issues will cause downtime that can eat into
The holiday season is the perfect time for retailers to boost their annual sales and increase revenue. It’s important to optimize your website for the holiday season to avoid losing customers frustrated with their online experience. Here are a few
More than just a social networking site, Facebook is a powerful platform for businesses to advertise products and services available for purchase through e-commerce. The Facebook pixel is a lesser-known yet powerful tool of Facebook advertising. What Is the Facebook
Creating quality content for your website has a direct impact on your bottom line. Put in the time and effort required to provide your readers with great content that they love to read. It will set you apart from your
If you are a business owner, you know how frustrating it is to chase unproductive leads. What if you had a precise way of telling which customer is ready to buy and which one is not? It doesn’t take magic
Branding is a key part of a company’s identity. Results from a Nielsen Global Innovation Study showed that 59% of people are more likely to buy products from brands that they recognize. This shows how an effective branding strategy helps
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